Released on: September 14, 2008, 9:56 am

Press Release Author: Integrity Revolution, LLC

Industry: Government

Press Release Summary: Integrity Revolution, LLC, announced today that they have
given one of its 2008 Integrity Inspiration Awards to the Annenberg Public Policy
Center (APPC) at the University of Pennsylvania.

Press Release Body: DEL MAR, CA, SEPTEMBER 16, 2008: Integrity Revolution, LLC,
announced today that it has given a 2008 Integrity Inspiration Award to the
University of Pennsylvania’s Annenberg Public Policy Center (APPC) for their
Political Fact Check project.

According to Dr. David Gruder, Executive Director of Integrity Revolution, "the APPC
received an Integrity Inspiration Award because their FactCheck.org and
FactCheckEd.org websites provide the public, the press, educators and students with
a reliable and much-needed way to separate fact from spin in politics."

Dr. Gruder, a psychologist and integrity specialist authored the two-award-winning
book, The New IQ: How Integrity Intelligence Serves You, Your Relationships and Our
World. He maintains that members of what he calls 'the New Silent Majority' are fed
up with the spin that comes from the political left, the political right, and the
vast majority of special interest groups of all kinds. Says Gruder, "The Annenberg
Political Fact Check Project deserves widespread recognition for their diligent
efforts to empower citizens with the information they need in order to hold
political leaders and the media accountable for their integrity or lack thereof."

Political Fact Check is an independent nonpartisan nonprofit project maintained by
the University of Pennsylvania’s Annenberg Public Policy Center (APPC). The APPC was
established by publisher and philanthropist Walter Annenberg in 1994 to create a
community of scholars within the University of Pennsylvania that would address
public policy issues at the local, state, and federal levels. The purpose of the
Political Fact Check Project is to "increase public knowledge and understanding" by
monitoring "the factual accuracy of what is said by major U.S. political players in
the form of TV ads, debates, speeches, interviews, and news releases" in order to
"reduce the level of deception and confusion in U.S. politics."

The APPC’s literature states that it “accepts no funding from business corporations,
labor unions, political parties, lobbying organizations or individuals. It is funded
primarily by the Annenberg Foundation."

Gruder added that "the American psyche has been controlled by spin to a far greater
extent than is healthy in a democracy." and that "in our current Age of Spin,
resources like FactCheck.org provide the New Silent Majority with the facts they
need to inoculate themselves against being manipulated by the spin that self-serving
individuals and groups spew on a daily basis."

Integrity Revolution, LLC, trains individuals, leaders, businesses, the media and
helping professionals in how to upgrade personal, relationship, societal and
leadership integrity. It recognizes worthy individuals and organizations with
Integrity Inspiration and Integrity Disgrace Awards.

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Web Site: http://www.thenewiq.com/

Contact Details: Dr. David Gruder, Executive Director
3365 2nd Ave.
San Diego, California 92103
Phone: 858-755-1988
E-mail: drdavid@TheNewIQ.com